“Paul (Digital Mind), has been retained in a consulting capacity by my Pilates business in Ireland (Pilates Performance)for the past 4 years with the brief to manage our MINDBODY Software system, head up all of our Digital Marketing initiatives and manage all content for our website.
During this period I have seen growth of over 58% in my business, largely down to to the expert managing of our MINDBODY system in terms of deriving immense value from this resource by way of reporting, business insights, KPI’s etc; however, without doubt, the main driver of this revenue has been the evolution of our on-line digital presence and the clever, strategic employment of multi-channel marketing platforms from extremely effective text/sms marketing, to e-mail marketing, Google Paid and Organic search, Facebook advertising and vertical integration of our website, utilising effective api integrations to our core system…fully integrated and “joined up” thinking and marketing!
As well as being immensely analytical, Paul has added value through systemising, structuring and automating all of workflows to create greater efficiencies, allowing me to concentrate on providing an excellent Pilates experience for my clients and developing my staff to their true potential.
Paul is an expert in MINDBODY and his number one goal in any digital marketing campaign is CONVERSIONS!
I would highly recommend Paul (Digital Mind) to any business seeking expertise in these areas.”